Omid YadollahiSearch investigations
An ink drawing of a frosted office door lettered O. Yadollahi, Search Investigations.

The detective · Omid Yadollahi

I make things findable, then make finding them worth it.

Digital marketing, SEO, business growth.

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Experience matters

Search is the spine.

Over the years I've crafted digital marketing strategies that blend creativity with data-driven SEO and business growth.

The first SEO project was in 2016, at WebCraft, optimizing websites so they ranked higher and pulled more visitors in. Since then the brief has widened: search is still the spine, but it now sits next to paid campaigns, the content that feeds both, and the business case that decides which of them gets the budget.

Most recently that meant leading digital marketing at Beatus Spa, where campaigns lifted organic traffic by 40% and paid acquisition came in at a lower cost than before. Passionate about turning ideas into results, and fairly literal about the second half of that sentence.

Where the time went

The record.

  1. 2024 – 2026

    Digital Marketing Lead · Beatus Spa

    Led campaigns that boosted organic traffic by 40%.

    Led paid campaigns at lower cost and attracted more customers.

  2. 2016 – 2019

    SEO Specialist · WebCraft

    Optimized websites to rank higher and attract more visitors.

Rules of the trade

How every case runs.

  1. Measure before you touch anything. A baseline you did not record is a result you cannot prove.
  2. One query, one page. Most sites are competing against themselves before anyone else.
  3. Fix what search cannot read first. No content compounds on a foundation that will not crawl.
  4. Do not buy the terms you already own. Paid belongs where organic will not arrive in time.

Tools, daily

Working where the customer actually decides.

Next

Your customers are already searching.
Tell me where they went.

Open a case on WhatsApp

or hello@omidyad.net